Marketing Strategy and Consumer Behavior

Develop and write an APA formatted 8-10 page paper that explains the following: (1) five important concepts you have learned throughout this eight-week course; (2) identify the two to three concepts you would like to apply to your current or future work setting as a marketing manager and how you will go about implementing them. […]

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Marketing/Advertising

Name a current advertising slogan you believe is particularly effective for developing a unique selling proposition. Explain the methods the company uses, the target market, and the strategies that you think are effective in advertising this product. Please post a visual of the ad or a link to an internet site where we can see […]

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Social Media Marketing

Why do you think some managers are resistant to the idea of engaging in social media marketing? What could you do or say to convince a reluctant boss that Social Media Marketing could be a good idea in a specific business setting? Your submission must be a minimum of 1,500 words and written in current […]

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Product Brand Story and Marketing Concepts

Select a product of your choice and write a story about that product. Do not pick any apple products. Example of products: Samsung Galaxy, Toyota Camry, Jaguar XF. Discuss the life story of the product using different marketing concepts in the course. Grading will be done based on how a student integrates concepts more than […]

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Create a 90 Day Marketing Action plan for W Amman Hotel

Create a 90 Day Marketing Action plan for W Amman Hotel.  Including but not limited to the below-  – Promotions/Activations  – Staycations/ Food & Beverage/ Spa  – Loyalty Program  – Digital & Social media plan – Influencers program  Hotel Website – wammanhotel.com

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Marketing Strategy Precious Pet

Product Marketing Recommendations: PRECIOUS PET ALL-Natural Pet Food a) What does social responsibility mean to a company? Why is social responsibility important? Why should your department (marketing) be interested in it? b) Suggested Marketing Strategies for product c) How will the internal market factors impact the marketing strategies you are suggesting? Elaborate on the strengths […]

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Compelling Brand

Choose one of your favorite brands. Explain what about the brand makes it compelling to you.  How does the company use marketing to communicate the brand?  Identify at least one way that the company could improve its brand communications.  What should the company consider to avoid unethical marketing?  How could unethical marketing affect its brand?

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Written Marketing Plan

Describe a product or service that you will deliver to the market. Provide sufficient detail so anyone can understand what it is that you will be offering. Describe the target market (demographics, geographic, or what every method in the text can be used.  Make sure that it is clear how the targets within your segment are all […]

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Solaria and SunPower Marketing Paper

MUST USE SOLARIA AND SUNPOWER SOLAR PANEL BRANDS Brand Management Exercise (Units 2‐7) Guidelines The objective of this assessment is to appreciate the importance and value of a brand to the organization and all its stakeholders from the perspective of the marketing manager. It is recommended that you get data for your report from the […]

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Marketing Plan

-State how the essentials components of a business plan and financial statements aid in a company’s success.  -Explain why you believe a company will be more successful if they complete a business plan.

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