ASSIGNMENT DESCRIPTIONThis is an individual well structured and well-referenced academic research-type report.The student will have to identify an organizational operational challenge that needs two corporate entrepreneurship theories or practices to be resolved.The student shall propose a solution, that will lead to a new corporate unit, start-ups, spin-off, or any other corporate entrepreneurial entity based on a corporate entrepreneurial strategy that will ignite corporate thinking and innovation in order to address it in the most appropriate way.The challenge can be of any type: administrative, distribution, finance, production, customer management, etc.The organization can be an existing organization or a hypothetical organization of any type and in any place. The approach must at least two entrepreneurial models taught in class and shall address in the solution with creativity and effectiveness.The approach and the expected results have to be documented. The student has the freedom to solve the challenge based on the type of implementation strategies he/she selects.Success indexes shall be associated with the expected results where needed, and the overall implementation approach shall include graphs, charts and or tables that can present the strategy architecture and thinking.There should be a clear delivery of the student’s own creativity on the corporate entrepreneurial strategy selection.Grading Criteria (What constitutes a good assignment?): This should be a 1.800-2.000 words report, well-referenced, that will describe the entrepreneurial strategy used to contribute towards resolving a corporate challenge, and also to demonstrate external reading and analysis.It is important to critically assess the entrepreneurial strategy selected not only from the student’s experience and beliefs but also from the related literature that indicates or states the need for such decisions.The student has to use tables and charts in order to present the relations between the various elements of corporate operations that will be involved in the strategy execution. The student shall also use any diagramming technique he/she feels more comfortable with, in order to develop a high level diagram / figure of the entrepreneurial strategy or the decision process to select the specific strategy.RubricCriteria Ratings PtsThis criterion is linked to a Learning OutcomeIntroduction, Company Presentation and Industry Presentation (15%)15 ptsPerfect execution of in all terms and dimensions of this assignment part, like being written by anindustryprofessional and scholar.14 pts(14.25 pts) The assignment is clearly understood, the company selected is clearly related with the case, the companyand the industry are perfectly described and referenced. The introduction leads smoothly and connects well with to the proposed solution.12 ptsThe assignment is understood good, the company selected and related with the case properly, the company and the industry are described and referenced properly. The introduction helps the connection with the solution.9 ptsThe assignment is understood sufficiently, the company selected and related with the case sufficiently. The company and the industry are poorly and inappropriately referenced. The introduction does not help the connection with the solution.7 ptsThe assignment is not properly understood, the company selected is not justified. The industry is poorly andinappropriately described and referenced. No link of the introduction with the solution5 ptsThe assignment is not understood, the company selected is not justified. No link of the introduction with the solution.3 ptsThe work is out of context, far from the assignment and the in class instructions.1 ptsAbsolutly Insufficient work.0 ptsNo work15 ptsThis criterion is linked to a Learning OutcomeProposed solution (20%)20 ptsPerfect execution of in all terms and dimensions of this assignment part, like being written by an industry professional and scholar.18 ptsThe entrepreneurial challenge is clearly understood, and the proposed strategy is precisely related, innovatively approached, perfectly aligned with what taught in class, well documented with research references.16 ptThe entrepreneurial challenge is properly understood, the proposed strategy is property related, has relevance, aligned with what taught in class, and properly documented with research references.13 ptThe entrepreneurial challenge is sufficiently understood, the proposed strategy is quite related, makes sense, sufficiently aligned with what taught in class, documented and referenced.10 ptsThe entrepreneurial challenge is poorly understood, the proposed strategy is not related, hard to understand, not aligned with what taught in class, poorly documented and referenced.7 ptsThe entrepreneurial challenge is not understood, the proposed strategy is not related with it, not aligned with what taught in class, not documented not referenced.5 ptsThe work is out of context, far from the assignment and the in class instructions.2 ptsAbsolutly Insufficient work.0 ptsNo work20 ptsThis criterion is linked to a Learning OutcomeRelativity with the content delivered in class(30%)30 ptsPerfect execution of in all terms and dimensions of this assignment part, like being written by an industry professional and scholar.28 ptsCorporate entrepreneurship theories and/or frameworks are explained and analysed perfectly, used correctly, perfectly combined with each other, excellent alignment with what taught in class.23 ptsCorporate entrepreneurship theories and/or frameworks are explained and analysed well, used correctly, good combination with each other, good alignment with what taught in class.18 ptsCorporate entrepreneurship theories and/or frameworks are explained and analysed sufficiently, not properly used, sufficient combination with each other, sufficient alignment with what taught in class.14 ptsentrepreneurship theories and/or frameworks are explained and analysed poorly, inappropriately used, not combined with each other, insufficient alignment with what taught in class.10 ptsCorporate entrepreneurship theories and/or frameworks are not explained and analysed, not combined with each other, not aligned with what taught in class.6 ptsCorporate entrepreneurship theories and/or frameworks are irrelevant with what taught in class3 ptsAbsolutly Insufficient work.0 ptsNo Work30 ptsThis criterion is linked to a Learning OutcomeGraphs, Charts, figures and diagrams (15%)15 ptsGraphs, Charts, figures and diagrams (15%)14 ptsExcellent and original, graphs, charts, tables and figures, numbered well, referenced well, formatted well and totally related with techniques taught at HULT or recommended.12 ptsGood and original, graphs, charts, tables and figures, numbered good, referenced good, and related with techniquestaught at HULT or recommended.9 ptsSufficient graphs, charts, tables and figures, not properly formatted and referenced, and not quite relevant with what taught in class7 ptsSufficient graphs, charts, tables and figures, not properly formatted and referenced, and not quite relevant with what taught in class5 ptsOut of context work, and limited/no relevance with techniques taught at HULT or recommended3 ptsIrrelevant to the subject work and not justified1 ptsAbsolutly Insufficient work.0 ptsNo Marks15 ptsThis criterion is linked to a Learning OutcomeConclusions & Referencing (10%)10 ptsPerfect execution of in all terms and dimensions of this assignment part, like being written by an industryprofessional and scholar.8.5 ptsExcellent conclusions and well written recommendations. Excellent use of the selected refence system. Many and proper references (10+), links provided were possible, high impact sources7.5 ptsNo Work10 ptsThis criterion is linked to a Learning OutcomeDocument Structure and esthetics (10%)10 ptsPerfect execution of in all terms and dimensions of this assignment part, like being written by an industryprofessional and scholar.8.5 ptsThe report has excellent appearance, full cover page, table of context, hyperlinks to the subjects, clear images, well 2 ptsUnformatted and unprofessional work1 ptsAbsolutly Insufficientwork.0 ptsNo Work10 ptsTotal Points: 100
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